LAS VEGAS—Zouk Group has chosen UrVenue as its international know-how companion, increasing its present partnership to Zouk Group’s nightlife venues in Singapore, Japan, and Malaysia. Zouk Group and UrVenue first grew to become companions in 2021 with the opening of Zouk Nightclub, AYU Dayclub, FUHU restaurant, and RedTail social gaming bar, all of that are situated inside Resorts World Las Vegas, a 3,500-room luxurious resort on the Las Vegas Strip.
Based in 2011, UrVenue debuted as an e-commerce resolution, promoting advance tickets and desk reservations at Las Vegas’ nightclubs and day golf equipment. UrVenue’s know-how adopted an evolution to turn into a commerce, operations, and visitor expertise platform for particular person venues and accommodations and resorts with swimming pools, seashores, sportsbooks, bars, lounges, eating places, recreation, and extra.
Zouk Group Las Vegas was the inaugural shopper to make use of UrVenue’s two-way integration with OpenTable and its Itinerary Builder, which enabled reserving of Zouk nightclub and Ayu Dayclub, whose stock is managed in UrVenue, and FUHU and Redtail eating places, whose stock is managed in OpenTable. By enabling this cross-booking of experiences, Zouk elevated conversion price and the full order worth of every buy. In 2023, Zouk Group Las Vegas additionally grew to become the primary shopper to make use of UrVenue’s new stock distribution functionality, enabling third-party resellers to promote Zouk’s stock in real-time.
The worldwide partnership with Zouk Group contains the usage of UrVenue at Zouk’s Singapore venues, Phuture, Capital, and its namesake venue Zouk, in addition to its latest venue Zouk Tokyo, contained in the Ginza Resort by Granbell.
Zouk Group chosen UrVenue for its commerce, operations, and visitor expertise choices, together with VIP desk administration, membership and pageant ticketing, interactive 3D reserving maps, and unified reserving for upselling and cross-selling. UrVenue additionally partnered with Zouk Group to create a digital, e-commerce hub and is creating and sustaining a brand new web site for Zouk Group’s international life-style model.
“Our platform was broadly profitable in driving income and environment friendly operations at Zouk’s Las Vegas venues, which are actually world-renowned Las Vegas scorching spots, drawing hundreds of consumers to Resorts World every single day. We’re delighted to develop our partnership with Zouk to incorporate its iconic venues the world over,” mentioned Cedric Ancellin, UrVenue’s founder and chief know-how officer. “It has constructed unparalleled nightlife experiences for over 30 years and remains to be persevering with to develop and innovate. We look ahead to rising with Zouk and driving income to all of its venues globally.”
Andrew Li, CEO of Zouk Group, mentioned, “Our clients are in search of distinctive, all-encompassing experiences, which begins once they go to our web site and reserve their tables and continues till they go away on the finish of the evening. Having a know-how platform that creates each seamless digital and in-person experiences is essential to our success. This worldwide enlargement signifies our dedication to exceeding our company’ expectations and our dedication to UrVenue as a know-how companion.”
