NEWTON, Massachusettes—Sonesta Worldwide Motels Company introduced the execution of 19 franchise agreements through the second quarter of 2024 spanning six of the corporate’s 13 manufacturers.
“These signed franchise agreements executed in Q2 bolster our presence in sure key markets and characterize the introduction of a number of new homeowners to Sonesta,” stated Keith Pierce, Sonesta’s EVP and president of franchise and improvement. “The franchise accessibility of Sonesta’s various manufacturers are fueling new improvement throughout the portfolio and creating alternatives for brand new franchisees throughout a number of market segments.”
The execution of those agreements exhibits Sonesta’s continued enlargement efforts nationwide. Working underneath a versatile progress mannequin, Sonesta reinforces its place as a alternative for lodge homeowners trying to improve their properties.
The 19 new franchise accommodations are distributed by six Sonesta manufacturers, together with Sonesta Important (5), Americas Greatest Worth Inn by Sonesta (5), Knights Inn (5), Sonesta Motels & Resorts (2), MOD Assortment by Sonesta (1), and Sonesta Merely Suites (1).
“Sonesta’s distinctive method to market segmentation and differentiation distinguishes us from rivals and promotes alternatives for our franchisees to face out in every market,” stated Brian Quinn, Sonesta’s chief improvement officer. “Our diversified choices throughout key business segments cater to all varieties of vacationers and homeowners, bringing cheap and efficient model requirements to the desk that assist guarantee accommodations are primed for seamless conversions to Sonesta manufacturers.”
Sonesta supplies homeowners with choices throughout the higher upscale, life-style, upscale, midscale, extended-stay, and premium economic system segments. Sonesta’s ongoing progress plans, owner-centric method, market availability, and government accessibility make it a alternative for builders.
