NEWTON, Massachusetts—Sonesta Worldwide Resorts Company introduced the execution of 30 new franchise agreements throughout the third quarter of 2024, representing progress at seven of the corporate’s 13 manufacturers.
“With 30 franchise agreements executed in Q3, Sonesta continues to develop throughout key markets and strengthen relationships with each present and new possession teams,” mentioned Keith Pierce, government vice chairman and resident of franchise & growth. “The flexibility of Sonesta’s model choices and our franchise-friendly strategy create new alternatives throughout a number of market segments.”
Sonesta’s continued franchise progress underscores its objective of increasing its footprint throughout the USA, which is supported by its responsive mannequin that appeals to resort homeowners looking for to boost the efficiency of and visitor expertise at their properties.
The 30 new franchised inns are distributed throughout seven of Sonesta’s manufacturers, together with:
- Sonesta ES Suites, 11 inns
- Sonesta Important Resorts, 7 inns
- Americas Finest Worth Inn by Sonesta, 6 inns
- Sonesta Resorts, Resorts & Cruises, 2 inns
- Sonesta Choose Resorts, 2 inns
- Pink Lion Lodge, Inn & Suites, 1 resort
- Sonesta Merely Suites, 1 resort
“Sonesta’s strategic concentrate on market segmentation and model differentiation positions our franchisees for fulfillment,” mentioned Brian Quinn, chief growth officer, Sonesta. “With numerous choices spanning a number of business segments, our tailor-made strategy permits homeowners to successfully meet the wants of their market, whereas benefiting from versatile model requirements which might be designed to facilitate easy conversions.”
Sonesta supplies homeowners with choices throughout the higher upscale, way of life, upscale, midscale, extended-stay, and premium economic system segments.
