Germany: City way of life model Ruby Group is about to debut in Berlin in Q1 2028 with a resort developed in partnership with actual property funding agency Empira Group.
The venture marks the primary Ruby property signed because the model was acquired by IHG Accommodations & Resorts in February.
The resort will likely be situated within the long-vacant Ku’damm Eck constructing on Kurfürstendamm Boulevard and can provide 375 rooms throughout 11 flooring, in addition to a rooftop terrace with panoramic views.
Julian Mörs, senior director of growth at Ruby Group, mentioned: “Berlin has been a key vacation spot on our growth roadmap, and we’re thrilled to lastly deliver Ruby to the guts of the town. Kurfürstendamm is the proper location for our Lean Luxurious strategy – wealthy in historical past, tradition, and vibrant metropolis life. With this venture, we’re not solely including one other thrilling vacation spot to our portfolio, however we’re additionally respiratory new life into an iconic area that has been vacant for too lengthy.”
Marcus Bartenstein, CEO of Empira Group, added: “With this venture, we’re unlocking the true potential of an distinctive location on the coronary heart of Berlin. Along with The Ruby Group, we’re making a vacation spot that can mix architectural heritage with up to date hospitality – and contribute to the continued revitalization of Kurfürstendamm as one in every of Europe’s most vibrant boulevards.”
Karin Sheppard, senior vp and managing director for Europe at IHG, mentioned: “We’re delighted to announce this Ruby resort signing in Berlin along with The Ruby Group. This newest signing is robust reinforcement of the model’s success in strategic metropolis centre places.”
