Raines Caps 2023 With a Property Launch and a Conversion

Tru by Hilton, North Augusta, South Carolina

FLORENCE, South Carolina—Raines launched the Tru by Hilton in North Augusta, South Carolina, and transformed the Waynesville Inn & Golf Membership to a Tapestry Assortment by Hilton, capping the corporate’s thirty fifth 12 months within the hospitality business.

“It’s been a unprecedented 35 years since my father and uncle laid the muse for Raines,” stated Gray Raines, managing associate of Raines. “All through this 12 months, we’ve reached pivotal milestones, a testomony to our firm’s development and resilience. This success is a collective achievement shared with our group, together with our workforce, buyers, and visitors. Their help has been instrumental, and we sit up for forging new paths whereas upholding our custom of excellence.”

Positioned in Augusta’s Walnut Village, a mission of Meybohm Realty, the 98-room Tru by Hilton lodge is a part of a mixed-use growth, which encompasses residential, business, and retail elements. In partnership with John Cates and E.G. Meybohm of Meybohm Realty, Raines secured the three-acre plot for the lodge in 2017. The 70-acre growth has additionally seen the completion of initiatives such because the ER at Sweetwater and the Your Storage self-storage facility.

“We’re thrilled to introduce Tru by Hilton to North Augusta and embark on this thrilling journey with our esteemed companions, E.G. and John,” Raines stated. “This enterprise marks the primary of its variety in our rising portfolio of motels and represents a major milestone for Raines.”

Positioned off Exit 5 on I-20 and US Freeway 25, the 98-room Tru by Hilton North Augusta is located close to sights akin to SRP Park, Riverview Actions Middle, Downtown North Augusta, Sage Valley Golf Membership, and Augusta Nationwide; it’s additionally a four-minute drive from the Greeneway Path, a 12-mile lengthy paved pathway that provides quite a few entry factors throughout the North Augusta space.

The lodge provides facilities together with a health heart, a pool desk, breakfast, a enterprise heart, pet-friendly lodging, and parking and EV stations.

Building on Tru by Hilton commenced in July 2022 and was accomplished in 14 months. The mission’s growth workforce included ODA Structure because the structure agency and Clark Building as the final contractor.

The pairing of Tru by Hilton North Augusta with Hyatt Place Augusta, only a 15-minute drive aside from each other, displays Raines’ imaginative and prescient of offering lodging choices to accommodate the preferences of assorted vacationers. The lodge’s opening creates employment for 20 residents.

The conversion of Waynesville Inn & Golf Membership to a Tapestry by Hilton marks a milestone for the property, significantly after its renovation and reopening in July 2023 by Raines. This transfer was primarily influenced by the sooner success of changing Lodge Florence in Florence, South Carolina, one other of the corporate’s portfolio properties, to a Tapestry institution, a choice made nearly three years in the past.

“We witnessed a direct constructive impression on the typical day by day fee (ADR), with a rise of roughly $30 in a single day,” stated David Tart, managing associate of Raines. “This success, coupled with the thriving efficiency of our sister property, The Foundry Lodge in Asheville, North Carolina, a member of Hilton’s Curio Assortment, solidified our perception within the Tapestry by Hilton model.”

This conversion not solely displays Raines’ potential to navigate challenges within the hospitality business but in addition aligns with an initiative to develop its Hilton portfolio of properties.

“In a difficult setting for the hospitality business, this conversion underscores our dedication to development and offering unparalleled experiences for our visitors,” Tart stated. “We’re assured that Tapestry by Hilton will elevate the Waynesville Inn & Golf Membership to new heights, guaranteeing our visitors have memorable stays.”

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