Past ‘Alya’ with Rabih Daher, CEO of World Catering Companies


What evokes you to create revolutionary restaurant ideas?

 In our culinary exploration, a discerning realization unfolded. We realized there was a niche out there craving to be stuffed with the beautiful essence of Lebanese delicacies. It’s a hole that echoes the absence of meticulous consideration to element. Thus, there’s a shortage of dishes crafted with premium elements that transcend the peculiar. Subsequently, it was this revelation that sparked the inception of our culinary endeavor. Thus, we sought to bridge the void and introduce one thing actually distinctive.

The guts of our mission beats with the will to supply extra than simply meals. We wished to current an immersive expertise the place each dish serves as a storyteller. Consequently, we envisioned a culinary haven the place every chew narrates the wealthy tapestry of Lebanese tradition, historical past, and flavors. This imaginative and prescient transcends market gaps, weaving a tapestry of narratives by the artistry of Lebanese delicacies, making a wealthy expertise.

What elements have contributed to profitable the belief of your clients with these manufacturers?

As a distinguished trade chief, World Catering Companies boasts a various portfolio. Our 9 manufacturers haven’t solely delighted native style buds however have additionally made a long-lasting impression on the worldwide and regional culinary stage. Increasing past gastronomy, the corporate strategically enters retail, enriching its multifaceted culinary presence and including a brand new dimension to its affect.

Our dedication to innovation and high quality merges with our unwavering ardour for delivering distinctive eating experiences. Due to this fact, every model is a testomony to our culinary imaginative and prescient, meticulously curated to attraction to various world palates and preferences.

What are your plans? 

World Catering Companies strategically goals to develop its presence in rising markets, each regionally and globally, consolidating its place. Fueled by a dedication to culinary excellence, the corporate’s development technique extends far past its present borders. Thus, setting its sights on new horizons and uncharted territories.

Our imaginative and prescient isn’t just to fulfill calls for and expectations however to exceed them. Consequently, we units new requirements for culinary excellence. We prioritize high quality, are devoted to innovation and have a ardour for delivering memorable eating experiences. Thus, World Catering Companies is poised to go away an indelible mark on rising markets, each regionally and internationally.

 

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