UK: Oravel Stays Restricted, the father or mother firm of Sunday Motels and OYO within the UK, has rebranded as PRISM to characterize its rising international portfolio and premium hospitality focus.
Based in 2012 by Ritesh Agarwal, OYO began as a finances travel-tech model in India. The corporate now serves greater than 100 million prospects throughout greater than 35 international locations.
PRISM will act as the company father or mother model, uniting a diversified ecosystem that features OYO, Sunday Motels, Motel 6, Palette, Studio 6, Belvilla, DanCenter, CheckMyGuest, and Studio Status.
The corporate additionally gives AI-driven know-how instruments and information science platforms to optimise operations and accomplice efficiency globally.
Ritesh Agarwal, founder and group CEO of PRISM stated: “The transition to PRISM marks the institution of a future-ready company structure designed to align our increasing portfolio with our long-term imaginative and prescient.”
Sunday Motels is increasing within the UK, having debuted in 2024 with the Lansbury Heritage Lodge in London. Current additions embrace lodges in Cardiff, Warwick, Dorking, Staines, Exeter, and Winchester.
OYO additionally plans to extend its 4 and five-star portfolio within the UK from 20 to 50 lodges by the top of 2026, supported by a £50 million funding.
Highlights:
• Oravel Stays Restricted, father or mother of OYO and Sunday Motels within the UK, has rebranded as PRISM.
• PRISM’s ecosystem contains lodges, trip properties, extended-stay residences, workspaces, occasion venues, and hospitality tech options.
• Sunday Motels goals to double its UK portfolio of 4 and five-star lodges from 20 to 50 by the top of 2026, supported by a £50 million funding.
