ARLINGTON, Virginia—Knowland reported that Nashville noticed an uptick in conferences and occasions in April, rising 38.0 % year-over-year (YOY). Las Vegas continued a gradual climb with 22.8 % YOY progress. This knowledge is sourced from Knowland’s gross sales intelligence platform.
Total assembly quantity progress was flat for the business at a 1.3 % improve YOY. The typical area used for conferences within the Prime 25 markets was 3,768 sq. ft, and secondary markets had been at 3,684 sq. ft. Common attendees additionally grew barely to 133 within the Prime 25, whereas secondary markets averaged 127 attendees.
- Prime 5 markets by YOY progress in occasion quantity: Nashville was a favourite assembly spot in April, rating highest progress within the Prime 25 U.S. markets with a median area use of three,885 sq. ft for 131 common attendees. Nationwide associations had been the important thing driver with occasions such because the Affiliation of Bodily Plant Directors.
- Nashville, Tennessee (up 38.0 %): Nationwide affiliation, know-how, healthcare, monetary/banking, and charity/nonprofit/social companies.
- Las Vegas, Nevada (up 22.8 %): Know-how, nationwide affiliation, marriage ceremony, healthcare, and coaching/schooling.
- New York, New York (up 20.2 %): Schooling, monetary/banking, healthcare, know-how, and journey.
- Seattle, Washington (up 15.2 %): Nationwide affiliation, charity/nonprofit/social companies, know-how, schooling, and consulting.
- Tampa-St. Petersburg, Florida (up 11.1 %): Wedding ceremony, nationwide affiliation, healthcare, monetary, and manufacturing.
- Prime 5 secondary markets by YOY progress in occasion quantity: Louisville, Kentucky, noticed an uptick of 188 % in occasion bookings, with charity/nonprofit because the main business driver. The 5 high-growth secondary markets and high industries had been:
- Louisville, Kentucky (188.0 %): Charity/nonprofit/social companies
- Maui Island, Hawaii (87.1 %): Insurance coverage
- Greensboro-Winston Salem, North Carolina (79.7 %): Coaching/schooling
- Michigan South (78.5 %): Charity/nonprofit/social companies
- Florida Keys, Florida (72.8 %): Arts/performing arts