How has your Tunisian-French heritage influenced your journey within the F&B business?
The heat of Tunisian hospitality and the sunny etiquette of the South of France’s F&B panorama have undoubtedly formed me as an individual and knowledgeable. Furthermore, as a lot as consideration to element and protocol are vital, each on the ground and within the kitchen, these are nothing with out real take care of the work and our company. Moreover, I really feel this multicultural background blends the very best of each worlds, so that each restaurant we create feels really welcoming, with a savvy strategy to service and meals, but a sense of belonging, which creates long-lasting recollections.
What impressed you to determine Holdmar and what are your aspirations for the corporate’s future in F&B model growth?
This dream to embark on a journey of my very own was impressed by two mentors: Mohammed Jawa (MJS) and Rizwan Kassim (Rikas Group). MJS is a unprecedented visionary, who introduced famend ideas to Saudi and formed its culinary scene, whereas Rizwan is a grasp at creating homegrown ideas. Holdmar exists to appreciate the acquisition and creation of excellent manufacturers, making certain their growth and sustainability in the long term and providing out-of-the-ordinary experiences to meals lovers world wide.
What are you able to inform us concerning the idea behind Salama Doha and the way it displays your private journey and aspirations?
Salama Doha affords a novel mix of conventional Moroccan dishes and modern culinary improvements, curated by govt chef Ramdane Djebarri. Furthermore, the restaurant’s atmosphere is a testomony to the magnificence of the French Riviera, that includes intricate decor, a heat and welcoming environment, and beautiful views of the island’s serene environment. Moreover, on a extra private be aware, Salama mirrors my life, from the early days working at iconic Momo’s in London to my upbringing within the South of France.
With Holdmar proudly owning 4 F&B manufacturers and developments in numerous areas, do you’ve gotten any growth plans?
With out stable grounds, there may be no area for growth. Due to this fact, our first ambition is to consolidate Salama as a acknowledged model in Doha earlier than increasing to Dubai and Western Europe. Furthermore, we’ve got additionally created an Asian idea that’s set to launch in Q2 2025 in three totally different places. We stay up for sharing extra details about that very quickly.
