Marriott Worldwide, Inc. introduced the opening of Metropolis Specific by Marriott Duluth, Georgia, the primary Metropolis Specific by Marriott property in america. Accessible to guide as of March 2025, the opening marks a milestone for the corporate as its debut within the inexpensive midscale phase in america and Canada.
In its growth, Metropolis Specific by Marriott stays targeted on delivering a visitor expertise for each enterprise and leisure vacationers, whereas additionally providing a conversion-friendly mannequin for homeowners. Every property will supply guestrooms designed to mix type and luxury, with web entry and a breakfast. The lodge additionally has 24-hour markets, pet-friendly insurance policies, and onsite health services.
“The introduction of Metropolis Specific by Marriott properties in america represents a pivotal second for Marriott Worldwide as we proceed to broaden our footprint within the midscale phase,” says Noah Silverman, world growth officer, United States and Canada, Marriott. “The worth proposition that this conversion-friendly, transient midscale model brings each to homeowners and company has turned Metropolis Specific by Marriott right into a powerhouse within the Caribbean and Latin America (CALA) area, and we’re thrilled to ship this similar mixture of worth to america and Canada.”
Marriott is ready to speed up the growth of Metropolis Specific by Marriott throughout america and Canada all through 2025 and past, with over 45 whole signed agreements already in place, greater than a dozen of that are slated to open this 12 months. The 2025 openings can be situated in locations throughout the area together with Metropolis Specific by Marriott New Orleans Northeast and Metropolis Specific by Marriott Chicago Downtown anticipated in Q2 of 2025, together with Metropolis Specific by Marriott Orlando Worldwide Drive, Metropolis Specific by Marriott Port Hope (Ontario, Canada), and others scheduled to open later this 12 months.
“The launch of Metropolis Specific by Marriott in america and Canada market underscores our dedication to assembly the varied wants of all vacationers,” says Diana Plazas-Trowbridge, chief lodging merchandise officer, United States and Canada, Marriott. “Whether or not for enterprise or leisure, company at Metropolis Specific by Marriott in america and Canada will now expertise the identical seamless, environment friendly keep that has made the model a hit within the CALA area. We’re excited to carry this distinctive mix of worth and comfort to new vacationers and Marriott Bonvoy members.”
Positioned a 30-minute drive from downtown Atlanta, the 83-room Metropolis Specific by Marriott Duluth will supply company entry to the vitality of the town whereas staying in a well-connected location, full with its eating scene, close by parks, trails, and lakefront escapes.
Since buying the Metropolis Specific model portfolio in 2023, Marriott has been increasing its footprint within the inexpensive midscale phase, providing merchandise that resonate with regional markets and appeal to new clients. The corporate has three midscale manufacturers: Metropolis Specific by Marriott in CALA and america and Canada, 4 Factors Flex by Sheraton in Europe, Center East, and Africa, and Asia Pacific excluding China, and StudioRes, an upcoming extended-stay model set to debut in america and Canada this 12 months.
Metropolis Specific by Marriott has additionally continued its growth throughout the CALA area. This contains the lately introduced deliberate growth into Argentina, Bolivia, Nicaragua, and Peru, with eight new properties anticipated to open over the subsequent three years. The corporate additionally plans to broaden the model’s portfolio into Brazil shortly.
The Metropolis Specific by Marriott properties in america and Canada will take part in Marriott Bonvoy.
