GHENT, Belgium—Lighthouse introduced the discharge of Channel Supervisor, an AI-powered answer that impacts pricing, promotion, and distribution for impartial motels. Constructing on the latest acquisition and integration of Stardekk into the Lighthouse platform, this announcement updates channel administration for impartial motels by addressing the long-standing limitations of static pricing, promotion, and distribution applied sciences.
Impartial lodge homeowners, common managers, and gross sales leaders have historically relied on separate pricing, promotional, and channel administration instruments that require handbook monitoring. These legacy processes and instruments aren’t outfitted to take care of the altering wants of impartial hoteliers.
By integrating pricing, promotion, and distribution capabilities in a single platform, impartial hoteliers can save time, make pricing selections, and automate the method of sending costs and promotional packages to OTAs and different channels.
The Lighthouse platform for impartial motels consists of:
- Pricing and promotion: AI-driven fee suggestions and promotional methods are automated based mostly on real-time market demand and present occupancy via Lighthouse Pricing Supervisor.
- Automated parity administration: Fee parity throughout distribution channels is routinely monitored.
- Clever distribution: Pricing, promotions, availability, and channel restrictions are routinely pushed to channels in real-time with Lighthouse Channel Supervisor.
- Knowledge and instruments: Impartial motels can leverage the identical information that’s utilized by bigger chains. Lighthouse powers options for over 65,000 motels globally.
- Customer support: Impartial motels can entry native help groups.
- Connectivity: Lighthouse Channel Supervisor connects with over 200 OTAs and greater than 50 PMS programs.
“We’re devoted to redefining what’s potential in hospitality know-how,” stated Sean Fitzpatrick, CEO at Lighthouse. “Lighthouse is the next-generation business platform constructed to empower impartial hoteliers with the options they should develop their topline income, to allow them to proceed to put money into delivering unforgettable visitor experiences.”
