ARLINGTON, Virginia—Knowland reported that Las Vegas, Nevada, took the lead in group enterprise with a strong 18.5 p.c progress in Could year-over-year (YOY). Oahu Island, Hawaii, pulled in second at 17.9 p.c YOY progress.
The typical house used for conferences within the Prime 25 markets was 3,615 sq. ft, and secondary markets have been at 3,625 sq. ft. Common attendees have been 128 within the Prime 25, whereas secondary markets averaged 127 attendees.
- Prime 5 markets by YOY progress in occasion quantity: Las Vegas was a well-liked assembly spot in Could, rating with the best progress within the Prime 25 U.S. markets with a median house use of seven,803 sq. ft for 287 common attendees. Expertise was the important thing driver of occasions just like the Digital Distributor Present (EDS). Nationwide associations got here in second with teams such because the Worldwide Council of Buying Facilities (ICSC). Under is further perception into the highest trade drivers for these markets.
- Las Vegas, Nevada (up 18.5 p.c): Expertise, nationwide affiliation, marriage ceremony, consulting, and monetary/banking.
- Oahu Island, Hawaii (up 17.9 p.c): Journey, marriage ceremony, schooling, charity/non-profit/social providers, and consulting.
- Nashville, Tennessee (up 11.1 p.c): Monetary/banking, healthcare, manufacturing, nationwide affiliation, and know-how.
- Denver, Colorado (up 4.1 p.c): Expertise, nationwide affiliation, monetary/banking, healthcare, and charity/non-profit/social providers.
- Seattle, Washington (up 2.0 p.c): Nationwide affiliation, know-how, charity/non-profit/social providers, and schooling.
- Prime 5 secondary markets by YOY progress in occasion quantity: Scranton-Wilkes-Barre, Pennsylvania noticed an uptick of 149.4 p.c in occasion bookings, with schooling because the main trade driver. The 5 high-growth secondary markets and prime industries have been:
- Scranton-Wilkes-Barre, Pennsylvania (149.4 p.c): Schooling
- Florida Keys, Florida (113.9 p.c): Marriage ceremony
- Texas East, Texas (87.1 p.c): Marriage ceremony
- New Mexico North, New Mexico (81.3 p.c): Charity/non-profit/social providers
- Lexington, Kentucky (47.7 p.c): Schooling