
GLENWOOD, Maryland—Resort Investor Apps introduced its official rebrand to HIA and the launch of a brand new web site. Timed with the corporate’s tenth anniversary, the rebrand displays HIA’s expanded imaginative and prescient to serve all hospitality companies with built-in monetary and operational options.
“Rebranding as HIA is greater than a reputation change–it alerts our evolution and the broader worth we ship to the hospitality business,” stated Charlie Fritsch, CEO and founder, HIA. “Our new tagline, ‘Hospitality, Intelligence, and Accounting,’ speaks to the three foundational pillars of our platform. It additionally underscores our dedication to serving not solely lodges however all the hospitality business.”
Initially constructed for lodge finance groups, the HIA platform has advanced into an ERP and enterprise intelligence answer serving the broader hospitality business, together with resorts, casinos, eating places, and golf programs.
Whereas the model and visible id have advanced, HIA stays grounded in the identical core values, delivering expertise, hospitality experience, and customer support.
HIA platform highlights embody:
- The business’s solely full ERP purpose-built for hospitality
- Growth into enterprise intelligence, overlaying operations, finance, labor, and popularity administration
- A proprietary GL-level historical past import device for correct onboarding
- Superior budgeting and forecasting instruments constructed into accounting
- Over 13,000 single sign-on financial institution connections for real-time money monitoring
- An increasing ecosystem of over 60 pre-built, built-in hospitality expertise companions
“With this rebrand and new web site, we’re higher positioned to ship on our mission to empower hospitality leaders with the expertise and intelligence they should succeed,” stated Charlie Fritsch, CEO and founder, HIA.