G6 Hospitality Renews Dedication to Fight Human Trafficking

DALLAS—G6 Hospitality renewed and expanded its efforts to fight human trafficking and lift consciousness across the concern. This month, G6 Hospitality will launch a brand new model of its coaching, “The Room Subsequent Door,” a program the corporate developed to assist resort groups establish the indicators of human trafficking within the lodging trade. The coaching, required at each Motel 6 and Studio 6 location, is geared toward constructing consciousness of the indicators and response protocol for human trafficking.

The corporate can be renewing ongoing partnerships with legislation enforcement companies and survivor advocate organizations in 2024, together with:

  • AHLA Basis: G6 Hospitality is a companion of AHLA and the AHLA Basis. G6 was an inaugural donor to the AHLA Basis “No Room for Trafficking” (NRFT) Survivor Fund. Farah Bhayani, G6 Hospitality normal counsel and chief compliance officer, co-chairs the advisory council for the resort trade’s efforts to assist human trafficking survivors, together with how NRFT Survivor Fund grants are distributed to organizations that concentrate on survivor assist.
  • New Mates New Life: The corporate companions with this survivor-focused group that gives entry to schooling, job coaching, interim monetary help, and psychological well being assist for survivors of human trafficking and exploitation. Adam Cannon, G6 Hospitality chief model officer, is a member of the group’s Board of Administrators.
  • It’s A Penalty: The corporate is constant its assist for the seventh annual marketing campaign across the “Huge Sport” this February in Las Vegas. The partnership will work to lift consciousness and forestall human trafficking within the Las Vegas group via a wide range of initiatives and occasions.
  • Nationwide Heart for Lacking and Exploited Kids (NCMEC): G6 Hospitality continues to companion with NCMEC to ship Amber Alerts via its property administration system on to resort groups. 2023 was the inaugural 12 months of this system.
  • Marinus Analytics LLC: G6 Hospitality leverages Marinus’ Visitors Jam software program reporting, which information mines and identifies ads for grownup companies at inns.

“G6 Hospitality stays dedicated to combatting human trafficking throughout the nation and has a zero-tolerance coverage in opposition to it,” mentioned Julie Arrowsmith, CEO of G6 Hospitality. “Our expanded anti-human trafficking program will be certain that our crew members, franchisees, and resort groups are educated advocates who may help the trade transfer towards eradicating human trafficking.”

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