SAN FRANCISCO, California—Duetto and The Motels Community (THN), a Lighthouse firm, introduced a strategic partnership that allows hoteliers to spice up direct bookings and optimize advertising and marketing spend.
This new integration permits motels to leverage real-time occupancy knowledge to automate and personalize direct reserving campaigns. By connecting Duetto’s Dynamic Price Engine (DRE) API with THN’s segmentation capabilities, motels can now create focused provides based mostly on particular occupancy thresholds, making certain the best message reaches the best viewers.
“By combining Duetto’s sturdy income knowledge with THN’s highly effective direct reserving platform, motels can now ship extremely personalised and well timed provides to potential company, driving conversion and maximizing income,” mentioned John Lingos-Webb, vice chairman of worldwide partnerships and alliances at Duetto. “This integration is one other instance of how Duetto continues to attach knowledge silos that exist between methods within the hospitality trade. We’re excited to launch this modern integration that enhances the motels’ most worthwhile channel, whereas enabling extra environment friendly advertising and marketing spend.”
The partnership will supply a number of key advantages, together with:
- Elevated Direct Reserving Conversion: Personalised provides can be offered based mostly on real-time occupancy knowledge, driving larger conversion charges.
- Improved Buyer Expertise: Tailor-made campaigns will create a extra personalised and fascinating on-line reserving expertise.
- Optimized Advertising and marketing Spend: Motels will be capable to give attention to durations of decrease occupancy.
“This function marks a strategic partnership between our two corporations, introducing a singular strategy that unlocks a invaluable new functionality for our joint purchasers. As a powerful advocate for larger connectivity and collaboration in our trade, I imagine in partnerships that transcend phrases—those who ship actual, measurable impression tailor-made to our purchasers’ evolving wants. This initiative is a sensible answer, constructed not simply by way of collaboration with Duetto, but additionally because of invaluable enter from trade leaders like Victoria Fisher at Penta Motels, who helped form it into a really helpful integration for hoteliers,” mentioned Mercedes Blanco, chief partnerships officer at The Motels Community.
