PHOENIX, Arizona—Atari Resorts and Intersection Growth introduced that building on the flagship location in Phoenix, Arizona, is slated to start in late 2026. Räkkhaus, a global structure and design studio, has debuted up to date plans and options. The design of Atari Resorts Phoenix attracts from the vitality, language, and structure of “Tron” and “Blade Runner.”
Property Particulars
The property will embrace greater than 90,000 sq. toes of experience-driven areas, together with a 20,000-square-foot, 2,000-person live performance and occasion heart, an esports venue with a ten,000-square-foot sports activities e book, and a number of environments that merge gaming, music, and nightlife. Extra facilities embrace a number of eating places, retail areas, and a pool designed for events and gatherings.
“Our aim was to fuse structure with interplay—not themed design, however pure spatial innovation,” mentioned Zac Cohen, artistic director at Räkkhaus. “A tower outlined by movement, responsive surfaces, and a body that glows with its personal inner logic. That is placemaking at a brand new scale, a constructing that can be really distinctive on the planet. Phoenix is embracing daring concepts, and this undertaking was constructed to push the sting of what that may be.”
References to traditional video games—from Atari’s Asteroids and Pong to Nintendo’s Tetris— seem all through the design. The façade’s patterning echoes pixel grids, whereas inside mild bands create kinetic pathways like arcade circuitry. The Atari emblem has been re-envisioned and remodeled right into a luminous image.
A defining side of the constructing can be an LED-lit breezeway; the programmable passage will function each an entry and a efficiency canvas. Wrapped in reactive LED panels, it should shift in shade, rhythm, and movement, syncing with occasions, seasons, or the time of day.
The resort room rely calso arries that means: 19 suites and 72 rooms, symbolizing 1972, the yr Atari was based. The penthouse can be a 4,000-square-foot Baller Suite with a non-public pool, spa, and solar deck.
