WASHINGTON—The American Resort & Lodging Affiliation (AHLA) introduced two government management roles to bolster AHLA’s government crew and assist advance the {industry}’s priorities. Ralph Posner was appointed as AHLA’s chief communications officer, and Khristyn Brimmeier joins because the chief of workers, marking an growth of the AHLA’s C-Suite crew beneath the management of President and CEO Rosanna Maietta.
Ralph Posner, a communications skilled, will oversee all elements of AHLA’s exterior communications efforts, together with media relations, member communications, and marketing campaign technique. He will even work with AHLA’s advocacy crew to assist advance the {industry}’s coverage agenda. Posner brings a long time of communications expertise managing reputational threats and driving visibility for nationwide, state, and native advocacy points. He was most not too long ago a companion with Seven Letter, a Washington, D.C.-based strategic communications agency. He beforehand served at international public relations companies and started his profession engaged on Capitol Hill in each the U.S. Senate and U.S. Home of Representatives.
Khristyn Brimmeier, in a brand new position, will function a strategic advisor to AHLA CEO Rosanna Maietta, advancing affiliation priorities and initiatives. Over a 25-year profession in politics and strategic communications, Brimmeier has led public affairs campaigns and managed groups for nonprofit and company shoppers. She was most not too long ago an government vp at Lot Sixteen, a public affairs and lobbying agency. In earlier roles, Brimmeier labored on numerous political campaigns and Capitol Hill.
“Ralph and Khristyn might be invaluable to rising and increasing AHLA’s mission—to focus on the significance of the hospitality {industry} to the American economic system in each group we serve,” stated Maietta. “As we proceed to double down on our efforts to unite and promote the resort {industry}, I’m excited in regards to the deep experience and expertise our new crew members will convey to service, assist, and advocacy. Their addition is additional proof of AHLA’s dedication to our mission because the nation’s indispensable useful resource for the American hospitality {industry}.”
These two people spherical out a crew of senior leaders at AHLA, together with: Kevin Carey, AHLA chief working officer and AHLA Basis president and CEO; Troy Flanagan, government vp, exterior authorities affairs and {industry} relations; Chirag Shah, government vp, federal and political affairs and counsel; Kara Filer, senior vp, strategic partnerships and enterprise improvement; Steven Okuley, senior vp, conferences and occasions; Kiersten Pearce, senior vp, atrategic and government initiatives; and Adrienne Weil, senior vp, membership and advertising.
Moreover, Neal Daftary joined AHLA this week as vp, market improvement, Inexperienced Key International. Daftary might be liable for increasing the certification applications of Inexperienced Key International, a three way partnership of AHLA and the Resort Affiliation of Canada that empowers hospitality companies in North America in sustainability. Daftary brings greater than a decade of expertise in hospitality, franchise improvement, and operations. He most not too long ago served as director of franchise and gross sales improvement at OYO Resorts, the place he led development initiatives throughout U.S. markets. He additionally held roles with the U.S. Small Enterprise Administration and in resort operations earlier in his profession. His management might be instrumental in advancing Inexperienced Key International’s mission and driving industry-wide progress in sustainable practices.
