ATLANTA, Georgia—Hunter Lodge Advisors (Hunter) introduced that it has surpassed $1 billion in lodge gross sales in 2025. The agency’s efficiency highlights sturdy momentum regardless of a difficult lending setting and broader market uncertainty.
Simply final month, Hunter introduced closing greater than $515 million in third-quarter transactions, together with AC San Diego Downtown Gaslamp District, Crowne Plaza Knoxville Downtown College, Hyatt Place Athens Downtown, and Hyatt Place Albuquerque Uptown. The agency has now surpassed the billion-dollar mark as of mid-November, representing 76 whole transactions, with a further 47 closings totaling half a billion {dollars} anticipated earlier than year-end, a majority of that are secured by non-refundable earnest deposits.
Though industrywide deal quantity stays tempered, Hunter’s efficiency indicators that certified patrons are lively and that capital continues to be deployed when alternatives align with sturdy efficiency fundamentals.
“Crossing the billion-dollar threshold reveals that even in a selective market, good belongings discover good capital,” stated Teague Hunter, president and chief government officer of Hunter Lodge Advisors. “Buyers are being good and strategic, and the conversations at this time are extra about technique and positioning than value alone, which factors to a stronger, extra sustainable cycle forward.”
Hunter’s staff famous that 2025 deal exercise has been characterised by centered single-asset gross sales, smaller portfolio transactions, and focused value-add acquisitions, changing the large-scale consolidation of prior cycles. The agency believes this intentional method will contribute to a more healthy and extra sustainable transaction setting, the place fundamentals and strategic execution drive long-term worth.
“Our conversations with homeowners and traders are more and more centered on timing and intent,” Hunter added. “The place can capital earn wholesome returns with out outsized threat? What markets provide upside as fundamentals recalibrate? These are the questions shaping at this time’s choices, and so they’re the best questions for a extra secure cycle forward.”
With greater than 150 belongings at present being marketed nationwide, Hunter expects transaction exercise to proceed into early 2026.
