Niets Co. Brings Premium Alcohol-Free Spirits to the UK with Fortnum & Mason Launch


Premium alcohol-free distillery NietsCo. has formally launched within the UK, with its debut vary now out there at Fortnum & Mason, the world-renowned division retailer.

Based in Belgium by entrepreneur Alexandre Hauben, NietsCo. was created to redefine the non-alcoholic class with alcohol free spirits that commemorate flavour and craftsmanship. Distilled – not blended – and crafted with botanicals and ageing strategies, the portfolio delivers the depth, complexity, and ritual of basic drinks in a contemporary, fashionable approach.

The UK vary options 4 flagship merchandise:

  • Havaniets №1 0.0% (RRP £36) – The world’s first alcohol-free barrel-aged darkish spirit, matured for 5 months in medium-charred oak barrels. Notes of candy vanilla, espresso, tropical fruit, and warming spice result in a subtly smoky end. Crafted solely from pure elements, with solely 6 kcal per 100 ml, it has already secured a number of worldwide awards, together with Gold on the Bartenders Awards London 2023 and Silver on the European Spirits Problem 2022.
  • Botaniets Authentic 0.0% (RRP £29.95) – Produced by means of a singular seven-day triple distillation and chilly botanical extraction course of, this spirit presents a crisp, herbaceous steadiness of juniper, cardamom, rosemary, and Sicilian citrus. Naturally low in sugar and energy (5 kcal per serving), it presents a refined alternative for an alcohol-free G&T or cocktail. It has earned a number of worldwide accolades, together with Gold on the Bartenders Awards London 2022.
  • Botaniets Ginger Yuzu 0.0% (RRP £29.95) – A vibrant twist on the unique, combining the heat of ginger with the zest of Japanese yuzu. Award-winning and celebrated for its layered complexity, it’s best for refreshing, citrus-led serves and inventive cocktail twists.
  • Aperiniets – Aperitivo Originale 0.0% (£23.00) — rafted in Bergamo, Italy, after two years of growth by NietsCo.’s Grasp Distiller, this aperitivo blends pure maceration of Sicilian blood oranges (Tarocco, Moro, Sanguinello) with bitter gentian and fragrant herbs. Exceptionally versatile, it shines in spritz variations and aperitivo cocktails such because the Negroni. At simply 5.3 kcal per serving (106 kcal per 100 ml), it stays lighter than virtually all different aperitivos.

NietsCo. was born out of a frustration with uninspired non-alcoholic choices.

“Each time I selected to not drink, the options felt boring, infantile, or simply plain unhappy,” says Hauben. “With NietsCo., we got down to create one thing proudly totally different—premium spirits that commemorate flavour, craftsmanship, and design.”

Already a pioneer within the European aware consuming motion, NietsCo. has constructed its fame on a mission to make not consuming really feel thrilling, not restrictive. Its spirits are crafted with subtle profiles designed for adults, proving that alcohol-free is about celebration, not compromise.

“Fortnum & Mason is the proper accomplice for our UK debut,” Hauben continues. “Like us, they stand for high quality, innovation, and the enjoyment of shared moments.”





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