DALLAS, Texas—Pure Wellness introduced a brand new partnership with Prime Group US and Shaner Hospitality, introducing Pure rooms to 3 properties inside the firm’s portfolio: Playa Largo Resort & Spa in Key Largo, Artwork Ovation Lodge in Sarasota, and Hilton Aventura Miami.
“We’re thrilled to associate with Prime Group US and Shaner Hospitality and introduce Pure rooms throughout three distinctive properties in Florida,” mentioned Zachariah Webster, president, Pure Wellness. “These lodges are positioned in markets the place vacationers more and more search premium wellness lodging, and Pure offers a robust approach to improve the in-room atmosphere, drive charge premiums, and assist total visitor satisfaction. We stay up for supporting Prime Group US as they bring about this elevated room expertise to their friends.”
Pure makes use of a proprietary, multi-step therapy course of to show normal guestrooms into wellness-optimized areas, with 99 % anti-viral and anti-microbial safety, air high quality that exceeds HEPA requirements, and hypoallergenic consolation.
Prime Group US and Shaner Hospitality recognized Pure rooms as a possibility to raise the visitor expertise whereas sustaining aggressive positioning throughout its Florida portfolio.
“Our aim is at all times to put money into initiatives that meaningfully improve the visitor expertise and strengthen asset efficiency,” mentioned Heather Strauss, director of lodge asset administration, Prime Group US. “Pure aligns completely with that technique, providing a differentiated wellness product that appeals to immediately’s traveler and helps each visitor satisfaction and industrial upside. We’re happy to introduce Pure rooms at Playa Largo Resort & Spa, Artwork Ovation Lodge, and Hilton Aventura Miami.”
